Keira_Morey
Keira Morey
Business Collaboration
Shea Yeleen
Quick Facts
Shea Yeleen is dedicated to transforming beauty industry standards by linking premium skincare with the economic empowerment of women and community improvement worldwide.
The company offers exceptional shea butter products designed to nourish and enhance skin health while promoting equity and sustainability.
Shea Yeleen’s mission focuses on creating positive social and environmental impact through ethical sourcing and fair trade practices.
By blending high-quality skincare with a commitment to global betterment, Shea Yeleen fosters a future where beauty supports both individual wellness and collective prosperity.
Shea Yeleen
About the Nonprofit
Shea Yeleen exists to redefine beauty industry standards by proving that premium skincare can support global economic equity. The organization creates high-quality shea butter products that promote skin health while advancing women’s empowerment and community development.
By linking ethical sourcing with social impact, Shea Yeleen ensures that producers, particularly women in West Africa, gain fair wages and long-term stability. The company promotes sustainability, transparency, and economic justice within the beauty sector.
Their mission is to blend wellness, fairness, and global impact, fostering a skincare industry that uplifts lives and creates meaningful change beyond the product itself.
Shea Yeleen
Monetization Strategies
Shea Yeleen monetizes its mission through a curated range of handcrafted shea butter products that support both skincare wellness and global empowerment.
Their offerings include body balms for intense hydration, body creams that enhance elasticity and rejuvenation, and soaps that gently cleanse while preserving the skin’s moisture barrier. Gift sets combine these core products to provide a luxurious, nourishing experience.
Each product delivers key benefits such as deep moisturization, anti-wrinkle support, and skin-soothing vitamins A, E, and F. This product-centered approach drives revenue while advancing skin health and economic equity for women producers worldwide.
Shea Yeleen
AI Opportunities
Shea Yeleen embraces artificial intelligence as a responsible tool to enhance sustainability, transparency, and quality across its operations. AI supports ethical sourcing by analyzing supplier data and labor practices, ensuring alignment with Shea Yeleen’s values.
It informs clean product development by processing customer feedback and ingredient research. In production, AI maintains quality through real-time monitoring of conditions and consistency. AI also powers inventory predictions to reduce waste and environmental impact.
The company prioritizes transparency, fairness, and community well-being in every AI application, ensuring innovation never compromises its mission of empowerment, sustainability, and ethical beauty.
My Emerging Technology Presentation
During the AI & Emerging Technology Internship, I worked with Dr. James Giordano, Chief of Georgetown University’s Neuroethics Program, to learn about the emergence of artificial intelligence and the global implications.
Throughout this week, I participated in in-depth discussions and advanced lectures by industry-leading professionals about cutting-edge developments and applications of artificial intelligence. I collaborated with my team to identify practical AI-driven solutions for critical issues faced by underserved communities.
At the conclusion of the week, we presented our findings to a panel of judges, earning a microgrant to support the implementation of our proposal.
My Emerging Technology Proposal
Our research addressed critical questions and implications related to artificial intelligence and its practical applications. Throughout the program, we worked closely with Shea Yeleen to gain a clear understanding of their objectives. These collaborative meetings offered valuable insights into key areas in need of optimization.
The most pressing issue facing Shea Yeleen is that it lacks a streamlined, sustainable marketing system. This is causing limited promotion so far, leading to a missed opportunity for engagement and revenue. This challenge poses both operational and strategic risks that hinder overall efficiency and growth.
To tackle this issue, we developed a comprehensive AI adoption proposal, including a detailed SWOT analysis of Shea Yeleen’s current landscape. Our team proposed the use of Meta Business Suitewhich will allow them to plan and schedule social media posts in advance and track post performance automatically to gain suggestions for the best time to post and audience behavior.
Internship Highlights
During my internship, I participated in hands-on AI labs that were structured to replicate real-world scenarios, allowing us to apply advanced AI tools and techniques to solve complex problems. I gained experience developing AI-driven solutions that allowed me to translate theoretical knowledge into practical outcomes.
Through this immersive environment, I began to develop technical proficiency and problem-solving capabilities. Each lab session emphasized collaboration, critical thinking, and adaptability in a fast-paced setting. This experience not only deepened my understanding of artificial intelligence and reinforced my commitment to pursue this career path.
I had the opportunity to explore industries that are pioneering the use of AI, such as finance, marketing, healthcare, and cybersecurity. I gained valuable insight into how AI is revolutionizing data analysis, customization and personalization, medical outcomes, and security. These experiences allowed me to see how AI is not only enhancing existing processes, but also creating new possibilities in various fields.
I was also able to hear directly from companies at the cutting edge of innovation in these industries, learning how they use AI to tackle real-world challenges. Whether exploring the future of fintech or discovering breakthroughs in medical AI, these experiences provided a clearer understanding of the diverse career paths available. They also gave me a deeper appreciation of how emerging technologies are reshaping industries globally and how I can contribute to these exciting developments in my future career.
During my internship, I gained valuable insight into the world of AI consultation through lectures and discussions with Dr. Dan Spar of Deloitte. His expertise provided a comprehensive understanding of how artificial intelligence can be applied across industries to solve complex business challenges.
Dr. Spar walked us through the consulting process, from identifying client needs to designing AI-driven solutions that improve efficiency, decision-making, and long-term strategy. We explored real-world case studies where AI was implemented in fields such as operations, marketing, and cybersecurity, allowing us to see the direct impact of consultation on organizational success.
Through these sessions, I not only deepened my knowledge of AI’s practical applications but also learned how consultants bridge the gap between technical capabilities and client goals. This experience strengthened my ability to think critically about technology in a professional context and sparked my interest in pursuing AI-driven problem-solving in future endeavors.
During my internship, I had the opportunity to apply my training in AI consulting by working directly with small business partners in Washington, D.C. Meeting with Shea Yeleen allowed me to gain a clear understanding of their goals, challenges, and long-term vision, giving me the chance to explore how artificial intelligence could provide meaningful solutions.
Working alongside their leadership, I developed tailored recommendations on how AI tools could streamline operations, improve decision-making, and enhance customer engagement. This included analyzing areas where automation could reduce inefficiencies, identifying opportunities for predictive analytics, and suggesting ways to incorporate AI-driven marketing strategies.
Through this hands-on consulting experience, I not only strengthened my ability to assess client needs and translate them into actionable strategies but also learned the importance of aligning AI solutions with each business’s unique context. By applying these skills, I was able to deliver practical recommendations that could support Shea Yeleen in reaching its goals and preparing for long-term success in an increasingly data-driven economy.